THE
POWER
OF ONE
Publicis Groupe is the highest valued agency group in the world. How do we do it? By combining our capabilities, breaking down silos and uniting our agencies to form one powerful partner for our clients.
Seven key questions that help you create greater impact from your marketing.
Sveriges Annonsörer has expanded its 2021 Effektsystem for measuring marketing performance with the Effekthandboken, a practical guide built on seven key questions, models and methods to help marketers strengthen strategy, planning and overall marketing effectiveness.
Find out more and register hereSponsorship
Ehrenberg-Bass
Publicis Groupe is the only agency in Sweden sponsoring the renowned Ehrenberg-Bass Institute – the largest centre for marketing research in the world. This gives us and our clients exclusive access to the best source of evidence-based insight within marketing. This helps us make smarter marketing decisions that maximizes marketing effectiveness and inform strategies that deliver real brand growth – proving impact in the boardroom.
The sponsorship grants us access to exclusive tools, training and direct access to marketing scientists within a plethora of disciplines within marketing. Want to know more about how you can better grow your brand? Get in touch with us: karl.kajbjer@publicisgroupe.com
What we care about
making a difference
At Publicis Groupe Sweden, we’re committed to an ambitious CSR policy to make a positive impact on our society, our people and our planet.
Environment & climate
We support The Paris Agreement and align our efforts with the 2030 Agenda for Sustainable Development. Our commitment is reflected in our Miljöstegen certification, annual environmental analyses, and ongoing workplace training.
Mental & Physical Health
We believe that happy people make great work. So, we help our employees to invest in their well-being through generous benefits and incentives, and raise awareness around mental health with various initiatives throughout the year.
Equality & Diversity
Everyone is welcome at Publicis Groupe because we believe that the more diverse, equal and inclusive we are, the better our business becomes. We celebrate our differences everyday and we’re proud members of the Diversity Charter.
Refugees
We have a long partnership with UNHCR, donating throughout the year. In 2022, we raised €750,000 for Ukrainian refugees, and through our Create & Impact program, we’ve donated €39.5m in charitable activities for society.
Data Governance
We have developed a global data privacy program run by the Global Data Privacy Office to ensure that the Personal Information we collect and use is done so in accordance with applicable data privacy laws, such as GDPR.
Working with Cancer
Our global initiative aims to end stigma and support colleagues who receive a chronic diagnosis. We provide compensational and social support to employees on long-term sick leave, so that they can feel supported and focus on their recovery.